The Albanian Riviera, the coastal run from Sarandë and Ksamil north through Dhërmi and Himarë, is where foreign demand is strongest and short-let yields are highest. If you are buying primarily for summer rental income, this is the coast to look at first.
Prices sit in the region of €1,000 to €2,000 per square metre, with Ksamil and the Sarandë waterfront at the top of that range. The one thing every honest projection must account for is seasonality: the Riviera is a summer market, so a strong headline yield has to be annualised against a quiet winter.
Prices: €1,000 to €2,000/m². Rental: 9% to 12% gross (short-let, peak season). Best for: Investors chasing the highest summer rental yields.
As a 2026 rule of thumb, well-run coastal short-lets in the best Riviera spots target roughly 9% to 12% gross in a strong first season, on purchase prices around €1,000 to €2,000 per square metre. Those are gross figures; net depends on the 15% rental tax (charged on the net), management and how honestly you model the off-season.
Ksamil: the highest short-let demand on the coast, and prices to match.
Sarandë: a longer season than the smaller villages, with a real town behind it.
Dhërmi and Himarë: dramatic Riviera scenery, heavily concentrated in the summer months.
Palasa is the first beach you reach coming down from the Llogara pass, a white shore at the northern end of the Riviera, and it is where our own Riviera stock sits. Green Coast is the largest resort community on this coast: elite villas with private pools, twin and individual villas, and one and two-bedroom apartments, wrapped in seven five-star hotels, a blue flag beach and the only shopping centre on the Riviera.
Practically, Palasa buys you the Riviera scenery with more infrastructure behind it than the smaller villages can offer, which matters more than it sounds when you are letting a home for a short season and are not there to run it yourself.
The Riviera suits a buyer who wants the highest summer yield and is comfortable with a seasonal income shape, or who wants a summer home that also earns in peak weeks. It suits year-round rental income less well: for that, Tirana is steadier. A hybrid, short-let through summer and a longer winter let, is how many coastal owners smooth the year.
Owning an apartment or a house near the sea is straightforward and done in your own name. The nuance is only about coastal land itself: a strip within roughly 200 metres of the shore has its own regime, handled through a company or a long lease rather than direct personal title. For an apartment in a coastal development, none of that bites. As everywhere in Albania, the title and cadastre check is the step that actually protects you.
Green Coast Residences, Palasa
Roughly €1,000 to €2,000 per square metre in 2026, with Ksamil and the Sarandë waterfront at the top of the range and the smaller Riviera villages a step below.
Well-run short-lets target around 9% to 12% gross in a strong summer, before the 15% rental tax and management. Because the coast is seasonal, annualise against the quiet months rather than a July weekend.
Yes. Apartments and houses near the sea are bought and owned like any other home. Only where a purchase involves the coastal land strip directly is a company or long-lease structure typically used.